The New Look Diet Coke

Diet Coke is getting a whole new look thanks to Chanel designer Karl Lagerfeld.

The white, pink and black coloured designer bottles are to hit shop shelves in June and were designed by Lagerfeld himself who puts his weightloss of 45kg partly down to the drink.

Lagerfeld, 77, lost the pounds down to a diet of stewed vegetables and Diet Coke. He even states that everone’s knows that he drinks nothing else but Diet Coke, night and day.

The advertising campaign to promote the new look bottles was also shot by Lagerfeld himself and includes models Coco Rocha, Heidi Mount and Jeneil Williams.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s